Independent designer working across UX/UI,
design systems, visual identity and art direction.
Available for freelance projects
PROJECT
Manfrotto
A website redesign proposal developed as a design exercise during a recruitment process with Manfrotto, informed by an evaluation of the existing website using Nielsen’s usability heuristics.
DESIGN APPROACH
The evaluation highlighted complex navigation and an unclear hierarchy of homepage content. I reorganised the information architecture, menu and key homepage sections to establish clearer routes to products and information.
